Although there are still many traditional-style raffles which use tickets and a hat, organizations can benefit much more from a technologically advanced raffle. These nonprofits must take advantage of the new technologies that are available to them in today’s highly advanced society. Fundraising becomes a lot more profitable when using technology over traditional raffle techniques.
To point out the flaws of a traditional nonprofit raffle, two main ideas come to mind. The first flaw is banquets/galas/golf outings. Most organizations only conduct raffles during these events, which requires a high number of volunteers to assist with the raffles during an already busy event. These organizations should realize that this is the least effective way to generate profit, they should spend their valuable time before the event promoting their raffle webpage to potential donors that can’t make it to the event; rather then conducting one to only target event attendees who already spent money to attend. The second biggest flaw with traditional raffles is the process of selling the ticket stubs. Anyone who has ever been associated with the process of creating a raffle knows how difficult it is to keep track of the ticket sales. Whether it’s the number of tickets being sold, distributed, or the prizes and cash/checks/credit card processing. All nonprofit organizations whom leverage technology and the right raffle software, have all of the management and tracking work done for them. This allows nonprofits to reach goals they never thought possible. The http://www.raffleready.com Technology will automatically keep track of the tickets sold and all the other important information an organization needs to know while they are running a raffle.
Apart from those two major flaws, their are also a ton of advantages for an online raffle. First of all, the online ticket delivery and thank you letter is automated with the donors information and ticket number. After purchasing tickets online, you can instantly print them out, or even send your tickets via email. Additionally most customers are required to fill out their personal information and give out their email address. This is a major advantage for raffle organizations because it gives future promotional opportunities between the organization and the donors. There’s simply too many reasons for organizations to run their raffles online using the new technology that is offered in today’s world, rather then limiting themselves and their customers to traditional, slow-moving, unproductive raffles.